丽笙RHG全球战略寻源副总裁Maria Madrid女士（左）在云供GPO成立发布现场

日前，基于美国GPO模式，红星美凯龙和锦江国际借助云技术的发展，共同发起并成立了云供GPO(Group Purchasing Organization，泛工程领域集团采购联盟)，旨在通过释放内部采购需求，并联合各类采购方，共同邀约高品质的供应方，形成专业、高效、共赢的采供联盟，同时也通过集中释放各采购方未来一定周期内的需求，将不确定采购变为确定采购，对供应链形成特别激励，为采供双方减少采购环节，提供零差价、高品质的服务模式。

云供GPO的成立，是我国住建产业内，首次以GPO模式整合产业上下游资源，是引发业界广泛关注的一次创举。而从全球视野的高度来看，云供GPO如何将国外成熟的GPO模式与中国住建产业特色相结合，整合资源，以创新促发展？围绕这一核心问题，我们专访了国际GPO模式研究专家，欧洲著名酒店业GPO"Coperama"的联合创始人，丽笙RHG全球战略寻源副总裁Maria Madrid。

1作为丽笙RHG全球战略寻源的核心成员，您能为我们做一个关于欧美GPO组织的简单介绍吗？

M ：Talking about the GPOs organization we can clearly differentiate between the situation in America (USA specifically) and Europe.

The US is a very mature market, big players, well established with consolidated distribution partners who are able to cover the whole country. When we talk about the European GPO market, we can clearly see a very fragmented market; local GPOs are established in many countries in Europe in a very fast-growing environment in which suppliers scope are mainly local. New GPOs arise more and more and there is a trend to consolidate the business all around Europe, Middle East and Africa

译：当我们在解析GPO组织体系时，我们可以很清楚的区分美洲（主要是美国）和欧洲体系的不同之处：

美国是一个很成熟的市场，多个大公司都有能覆盖全国的集成化合作伙伴。当我们讲到欧洲GPO市场时，我们可以很清晰的看到这是一个集成度很低的市场，在（经济）快速发展的很多欧洲国家内建立一些仅能覆盖当地并依托本国供应商的GPO模式。新的GPO在不断的生成，现在流行的发展方向是去集成欧洲，中东和非洲的业务。

2 GPO作为联合采购组织在美国经过百年历史发展，已形成一套成熟的体系和市场规模，我们非常感兴趣GPO模式的核心市场竞争优势是什么？

M: Yungong has the technology, the spend and the expertise of both the Jin Jiang Group and Red Star Macalline supporting our activities. But nothing of this will be successful without the local knowledge that will allow us to set different strategies in different markets.

We must know our competitors in the countries that we operate in order to set the suitable strategy to get into that specific country.

The professionalism of our people, expertise and technology will be our drivers combined with our ability to leverage our global spend.

译：云供GPO集成了两大基石采购商——锦江国际和红星美凯龙，（依托）两大集团的技术、资金和专业能力，从而支持云供GPO的实际业务。但是这一切（能力）如脱离本土化的战略，就不会带来成功。

我们必须了解在中国的竞争对手，才能够用合适的战略进入这个市场。

云供GPO组织成员的职业素质、专业和技术水平，以及两大集团的全球采购体量，都将驱动云供GPO的业务发展。

3在欧洲国家，近年来GPO所占市场采购份额也在不断上升，您认为GPO模式是未来供应链发展的必然趋势吗？

M: Absolutely! The future of a competitive supply chain is a GPO model and that is clearly the market trend. However, the strength and breadth to cover the majority of Europe by any single GPO is still lacking today

译：（必然趋势是）肯定的！未来有竞争力的供应链就是GPO的模式，这正是市场（发展的必然）趋势。但是（目前情况下），还缺乏一个有实力的，能够全面覆盖欧洲的GPO组织。

丽笙RHG全球战略寻源副总裁Maria Madrid女士（左）在云供GPO成立发布现场

4您认为，云供GPO与在欧美国家的GPO的模式对比上，有何创新？

M:The strategic alliance of Jin Jiang and Red Star Macalline is innovative in this sector and will be a key competitive advantage.

Technology is also a key point of differentiation and innovation that Yungong brings to the market with its fully integrated platform that will be able to leverage the platform’s global spend not just in China but also across the globe.

译：锦江国际和红星美凯龙的战略联盟是这一（GPO模式）领域的创新，将成为关键的（市场）竞争优势。

技术也（将）是云供GPO通过完全集成的平台为市场带来的差异化和创新的关键点，该联盟组织不仅能够利用它在中国（市场的现有能力），而且能够覆盖全球的采购体量（规模）。

5有这样两大集团的采购规模体量护航，您是否看好未来云供GPO 在中国的发展？

M： I am completely convinced of the success of this project not only in China but in the rest of the world, as we do have the volumes, the technology and the local expertise of our teams which is key.

We have the expertise and the systems that will allow us to transform the potential into facts.

译：我完全相信这个项目不仅在中国，而且在世界其他地方都将取得成功，因为云供GPO拥有的采购体量、技术能力和我们团队拥有的专业知识，这些都将成为成功的决定性因素。

并且，我们拥有能够使市场潜力转化为事实的专业知识和系统。

6云供GPO组织的成立，您的寄语是？

M：My aim is to contribute to the establishment of a worldwide Procurement Platform leader in the hospitality market in all the countries where we are with the best technology available in the market and the highest level of professionalism assuring to our customers not only the best systems and best prices but also the best service.

译：我希望（我们共同）成为一个能覆盖目前所在国家和地区的全球采购平台领导者，云供GPO拥有市场上最好的技术和最高水平的专业人员，确保我们的客户不仅能获得最好的系统和最好的价格，还将获得最好的服务。